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Pre-Conference - 3 Tracks

Track 1: Medical Excellence

Stay at the forefront of medical best practices and advancements designed specifically for Pregnancy Help Centers. This track equips centers to elevate their clinical impact and provide the highest standard of care.

In this session attendees will learn how to write medical policies that meet best practice standards. Accreditation compliance requirements and best practice standards will also be reviewed.

Enhance your ultrasound program with best practices for performing and interpreting scans. This session covers techniques to improve patient outcomes, increase medical effectiveness, and build trust through compassionate, accurate care.

Managing a medical team is full of unique challenges. This workshop will review best practice strategies for training and managing licensed medical staff, working collaboratively with your medical director and maintaining up to date policies and procedures.

A strong team culture is the foundation of every successful center. Based on the principles of The Five Dysfunctions of a Team, this session will guide you in creating a high-performance, unified workforce that works together toward your mission.

TRACK 2: FOUNDATIONS FOR THRIVING CENTERS “MINI- BUSINESS SCHOOL"

Establish a solid foundation for sustainable growth and operational excellence. This track provides practical tools and proven strategies to help Pregnancy Help Centers run efficiently, grow strategically, and build a thriving culture.

This session equips pregnancy center leaders with the knowledge to make informed financial decisions that support long-term sustainability and impact. Learn to forecast and effectively interpret key nonprofit financial statements, budget wisely and be proactive in planning and managing your organization’s finances. Whether you're new to financial management or seeking to enhance your expertise, you'll walk away with practical tools to navigate financial data with clarity and confidence.

Refine your center’s processes and systems to improve efficiency, reduce stress, and increase impact. Led by operational experts, this session will provide a framework for optimizing workflows and maximizing effectiveness.

Build a strong, mission-driven team with the right policies and leadership approaches. Learn how to navigate employee policies, handle difficult conversations with confidence, and establish an HR foundation that supports your center’s growth.

What does healthy, sustainable growth look like for your pregnancy center? This session unpacks what scalability means and provides practical strategies to help you serve more clients and create the freedom your center needs to grow effectively. Whether you’re looking to expand your reach, strengthen your team, or increase capacity, this session will equip you with actionable steps you can accomplish with confidence.

A strong team culture is the foundation of every successful center. Based on the principles of The Five Dysfunctions of a Team, this session will guide you in creating a high-performance, unified workforce that works together toward your mission.

TRACK 3: STORYTELLING SYMPOSIUM

Why Do We Need Stories? Stories are the most effective way to persuade audiences to join your cause. Whether you need funds, volunteers, policy changes, or votes, a story is the most powerful way to build empathy and move people into action. This session will help you prepare your storytellers and tell better stories yourself. Bring your story for possible live practice

A story is the most powerful way to connect and move people into action. In this session you will engage with a communication expert as they explore the art of narrative with impact, including examples of both good and bad storytelling. Explore how to identify and prepare storytellers in your organization.

We know you have a story to tell. Learn how to structure your own story, refine key elements and highlight inspirational components to make the greatest impact. Overcome any hesitation and develop a confidence that allows you to create and deliver the most compelling message.

Learn how to choose a personal narrative, combined with powerful testimonies and media, to create empathy, connection and engagement. Adapt and tailor your story for different audiences so you can be a voice for change in this movement.

A strong team culture is the foundation of every successful center. Based on the principles of The Five Dysfunctions of a Team, this session will guide you in creating a high-performance, unified workforce that works together toward your mission.

Breakout SESSION ONE

Accreditation helps you exceed standards and the quality of care your pregnancy clinic provides. Are you ready to walk through the process? Understand the entirety of the process -from compliance to accreditation preparation - to determine if AAAHC is right for you.

Branding consistency is key in culture of life messaging and marketing. Learn to become more strategic and intentional in your writing and speaking as you “reclaim the narrative” back from the other side. From unplanned and unexpected to an abundance of other industry key words, the language you use matters to both clients and donors.

Using the Genesis Network for the SperaVita Method Description: This session will provide a review of the Genesis Network software for the SperaVita Method. The presenters will take attendees through a pregnancy test appointment, repeat appointment and reports. SperaVita’s new text line services will also be presented.

This session will address the critical policies surrounding failed abortion procedures, equipping Pregnancy Help Centers with the tools to respond appropriately.. Attendees will learn about patient rights, documentation standards, and effective ways to protect client confidentiality in complex medical situations. This session will provide actionable guidance for centers navigating these sensitive scenarios.

What’s the difference between a manager and a leader, and why does it matter for Pregnancy Help Centers? This session highlights how each role supports the success of your PHC. Gain clarity on when to manage and when to lead, learn how to inspire your team, and create an environment where staff can thrive while meeting the needs of your clients

Artificial Intelligence is transforming the way organizations operate, but its power comes with responsibilities. This session offers a clear roadmap for using AI effectively in your PHC. From content creation and data analysis to customer engagement and strategic decision-making, we’ll outline what AI is best suited for and where it falls short. We’ll also address ethical considerations, privacy concerns, and how to maintain a human touch while embracing AI tools.

Fundraising events are an incredible way to engage your audience wherever they are—but success lies in the details. This session covers everything from choosing the right platform to creating a seamless experience. Learn how to build an event that connects emotionally and motivates attendees to give generously

Breakout SESSION TWO

Serving Hispanic women effectively isn’t just about translating words—it’s about understanding her world. Family, faith, and community shape how she makes decisions and where she turns for support, which means trust is everything. This session will explore marketing strategies that go beyond one-size-fits-all outreach, using digital and programmatic tools to reach her in the right places with the right message. Whether your center is already engaging Hispanic women or just getting started, you’ll leave with actionable insights to build lasting connections and make a greater impact.

Are you struggling to reach the abortion determined woman? This session will review principles and innovative strategies to effectively reach her and empower her to make a choice for life. Attendees will learn how to make changes to maximize results, reach her and stay relevant.

Gain a foundational understanding of cybersecurity and discover practical steps to protect sensitive information from cyberattacks. We'll cover best practices and processes for securing client forms and data and how to recognize and respond to potential breaches. Whether cybersecurity is new to you or you are looking to strengthen existing protocols, we will equip you with the tools to safeguard your center and the clients you serve.

Ever feel like your team just isn’t clicking? You’re not alone! Based on The Working Genius model by The Table Group, this session will help you understand how to harness each team member’s natural strengths to build a thriving, productive team. We’ll dive into the six types of working genius, how they impact team dynamics, and how to use them to improve communication, collaboration, and morale in your Pregnancy Help Center. If you’ve ever struggled with burnout, misalignment, or just getting things done efficiently, this session will give you the tools to transform your team.

Gen Z and Gen Alpha don’t just communicate differently—they think differently. If your Pregnancy Help Center wants to connect with these younger generations, you need to understand what drives them, where they get their information, and what messages actually resonate. This session will explore how to bridge the generational gap, adapt your marketing approach, and use the right platforms to make sure your message reaches and impacts the next generation.

Explore how to cultivate meaningful relationships with donors who want to make a significant impact. This session will teach you how to identify high-capacity donors, build trust through authentic engagement, and create personalized giving opportunities that align with their values and your mission.

Every department within an organization faces the challenge of working in unison with other departments to achieve the overall mission, In this session the SperaVita training team will discuss how the Patient Resources and the Medical team work together seamlessly in the SperaVita patient process. Effective communication, process transitions, accountability and example organizational charts will be reviewed.

BREAKOUT SESSION THREE

Pregnancy centers face unique challenges dependent on where they are located. Incorporating a linear process not only aids a center in fulfilling their mission, but it also reduces liability and provides protection for their center. Taught by staff from a center located in a blue state, learn fundamental principles of a linear process and how this process helps centers in states with pro-abortion laws.

In states with abortion bans or heartbeat laws, the need to reach abortion determined women continues to be a necessity. The challenges of the online abortion pill and abortion tourism make the work of pregnancy centers in these states vital. This session will address the unique dynamics faced by centers in red states and how following a standardized process can help centers fulfill their mission and meet their unique challenges.

This session will equip leaders with a structured framework to assess whether expanding their current facility or adding a new location is the most strategic and sustainable approach to growth. We will explore key considerations, financial and operational implications and practical steps for implementation.

Effectively using the unique talents of your Board Members is a key component to a successful organization. This session will discuss how you as a leader can attract new Board Members, introduce them to the Board, and utilize their strengths in carrying out your mission. It includes strategies to rectify missteps and refocus the Board.

Effectively using the unique talents of your Board Members is a key component to a successful organization. This session will discuss how you as a leader can attract new Board Members, introduce them to the Board, and utilize their strengths in carrying out your mission. It includes strategies to rectify missteps and refocus the Board.

Letting someone go in your ministry is never easy, but often it’s necessary for the health of your organization and mission. We’ll explore when it’s time to make the difficult decision to make a staff change, how to do it with wisdom and compassion, and how to navigate the emotional and organizational impact once they are gone.

Too many pregnancy centers are still doing ministry the hard way—struggling with leadership gaps, mission drift, team disunity, unmet goals, and dwindling donor support. But it doesn’t have to be this way! In this breakout session, we’ll identify the most common (and costly) mistakes pregnancy centers make, how to avoid them, and how to look towards the future with clarity and confidence so you can become laser-focused on your mission of changing and saving lives.

This session will guide you through the process of selecting a marketing budget that maximizes impact, whether you're a small start-up center or a large, established pregnancy medical clinic. Learn to assess your unique goals, demographics, and resources to create a successful marketing campaign that includes digital and traditional strategies that reach her.

Breakout SESSION FOUR

Reaching Black women isn’t just about offering services—it’s about trust. Many have deep-rooted skepticism toward medical and social services, shaped by personal and historical experiences. In this session, we’ll talk about what really connects—messaging that resonates, relationship-building that matters, and outreach strategies that work. We’ll explore digital marketing that reaches her where she is. Whether your center is already engaging Black women or just getting started, you’ll leave with actionable insights to build lasting connections and make a greater impact.

Discover how to integrate trauma-informed care principles into your practice to better support women who have taken the abortion pill. This session will explore the physical and emotional effects of the abortion pill and provide practical strategies for Pregnancy Help Center staff to offer compassionate and effective care. Attendees will learn how to create a safe environment for these clients and provide hope and healing during this challenging time.

Dive into the medical science and practical application of Abortion Pill Reversal (APR) in this session. Attendees will learn about the protocol, effectiveness, and how to educate clients on this life-saving option.

Being a strong leader involves planning for the future. This includes planning for a time when you as the current leader are no longer there. This session will give the attendees insight and strategies to begin succession planning right away so that what they are building will thrive far into the future.

With abortion laws varying widely by state, it’s crucial to create marketing messages that not only resonate with your audience but also comply with local regulations. This session will equip you with practical tools to stay informed about changing laws, craft legally sound messaging, and ensure your Pregnancy Help Center (PHC) remains a trusted resource.

Email campaigns are a powerful fundraising tool—when done right. Join us to learn how to craft attention-grabbing subject lines, tell stories that inspire action, and use email automation to stay connected. We’ll also share tips for analyzing your results to continuously improve your efforts.

Breakout SESSION FIVE (SUMMIT CIRCLES)

This roundtable is designed for Executive Directors and board members of Pregnancy Help Centers to collaborate, share insights, and discuss leadership strategies. Topics will include effective governance, building strong board relationships, navigating challenges, and fostering a culture of growth and innovation. Attendees will have the opportunity to share experiences and solutions, gaining practical advice to enhance their leadership and organizational impact

The Medical Roundtable is tailored for medical professionals serving within Pregnancy Help Centers. Discussions will focus on best practices in patient care, navigating changing medical regulations, and laws, integrating advanced medical services, and working well with all departments. Medical resources will also be shared. This session will also cover strategies for maintaining high-quality care and fostering a collaborative relationship between all departments.

This roundtable will allow those in patient resources to discuss unique challenges related to serving women at the highest risk for abortion in the areas of scheduling, the advocate role, follow up and support services. Participants will discuss practical strategies to serve women at the highest risk for abortion within their department and collaboratively within their organization.

How do we make sure the right people hear our message—women who need our help, donors who want to support us, and communities that need to understand what we do? In this roundtable, we’ll dive into what’s working in marketing (and what’s not), from digital ads and SEO to storytelling and grassroots outreach. This is your chance to swap ideas, troubleshoot challenges, and get inspired by fresh, real-world strategies that can take your marketing to the next level. Bring your wins, your struggles, and your questions—we’re in this together!

Raising funds isn’t just about asking for money—it’s about connecting people to a mission that changes lives. Whether you’re focused on major donors, fundraising events, or boosting recurring gifts, this roundtable is your chance to share ideas, learn from others, and get practical strategies to grow your donor support. What’s working? What’s been a struggle? What creative approaches are getting results? Let’s talk about it all and leave with fresh, actionable ideas to help our Pregnancy Help Centers thrive.

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